Congratulations to the Roseville Visitors Association (RVA). It was recently awarded the Destination Marketing Accreditation Program seal in recognition of the organization's commitment to industry excellence.
On July 17 at the Destination Marketing Association International (DMAI) annual convention, the RVA become one of only 208 associations worldwide to achieve this honor.
The accreditation program requires a DMO to meet 53 performance standards across 16 disciplines. The standards cover nearly all aspects related to the management and marketing of a DMO, including governance, finance, human resources, sales, communications, destination development and research.
DMAI advances the success of destination marketing worldwide. For more information, visit www.destinationmarketing.org.